LARA

Ghostwriting/Founder Branding

In carbon tech, invisibility is a risk.

Not because you need attention…

but because trust is built in public.

On LinkedIn, investors, partners, and peers aren’t looking for hot takes.

They’re watching how founders think.

→ How they respond to uncertainty

→ How they set and meet targets

→ How they defend their methodology

And in climate, credibility doesn’t come from posting often.

It comes from demonstrated judgment and public documentation of expertise over time.

It's not about promotion or going viral.

It involves intentional cultivation of your reputation, voice, values, and point of view, and using that consistently to build trust and clarity about you and your company.

𝗪𝗛𝗔𝗧 𝗜 𝗗𝗢

I help carbon tech founders build credible brands on LinkedIn by clarifying their positioning, translating their judgment into content, and maintaining narrative discipline.

I ghostwrite LinkedIn content and shape founder narratives for teams working in:

→ Carbon removal & carbon capture

→ MRV, verification, and climate data infrastructure

→ Carbon markets and policy-adjacent platforms

→ Climate-aligned industrial and deep-tech solutions

𝗛𝗢𝗪 𝗧𝗛𝗜𝗦 𝗛𝗘𝗟𝗣𝗦 𝗬𝗢𝗨

→ Stay visible without sounding promotional

→ Communicate complex science without oversimplifying

→ Make your decision-making and trade-offs legible

→ Signal seriousness before the pitch, not during it

→ Become a founder people quietly follow to understand the field

If your technology is real, your LinkedIn presence should reflect that.

I'm here to help you show up with clarity so the right people understand the work you’re doing and trust the person behind it.

Let's work ➡ BOOK CALL.